The Impact Of Quality Service On Customer Satisfaction

The Impact Of Quality Service On Customer Satisfaction. Powerful features built for business, designed for people, loved by teams. Service quality and satisfaction have dominated the bibliography on services and sport services literature (8).

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Service quality and satisfaction have dominated the bibliography on services and sport services literature (8). Similarly, according to hellier et al. In terms of repurchase intentions, only “reliability” and “access” seem to have a significant impact, while the total percentage of prediction was 26.3%.

Questionnaires were distributed inside the stadiums and were completed prior to the start of the games.

Finally, along with service quality and satisfaction, future research should incorporate other factors and dimensions that have been shown to significantly predict the spectator’s behavior, such as those of value, loyalty, motives and brand associations. The research had been conducted from september 2010 until march 2011. Easily gather crucial data for your business operations with surveymonkey®. Spectators were randomly selected and completed the questionnaires voluntarily.

May 07, 2021 · the purpose of this project was to determine the impact of technical and functional service quality on the customer satisfaction and loyalty.

These researchers argue that customer satisfaction moderate impact of service quality on behavioral intentions of customers.

In order to discover possible relations among service quality, satisfaction and future intentions multiple regression analysis were conducted.

Satisfaction also contributed significantly (f= 463,835, p< 0.001) and predicted another 24.7% of the variance of the dependent variable.

The internal consistency of the five dimensions of service quality (“tangibles”, “responsiveness”, “access”, “reliability” and “security”), satisfaction and future intentions (repurchase intention and word of mouth communication) was measured by cronbach’s alpha reliability and the results are depicted in table 1.

Finally, along with service quality and satisfaction, future research should incorporate other factors and dimensions that have been shown to significantly predict the spectator’s behavior, such as those of value, loyalty, motives and brand associations.

See full list on thesportjournal.org

Satisfaction was measured by five items.

The results of the present study have practical implications especially for sports managers in sport spectators’ area who aim to encourage their customers to attend more often.

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